Tag Archives: Social Media

publishing news graphic

Industry News: Clancy, Chricton, and Franzen

Its been a notable week for a few famous men in the literary world,

Saying Goodbye to Tom Clancy, 66

October 2nd, Tom Clancy passed away at John Hopkins Hospital in Baltimore,  Maryland.  The author of Cold War thrillers such as The Hunt for Red October, Clear and Present Danger and Patriot Games topped the charts with 16 of his novels.  More on this story is available on the New York Times.

Crichton’s College Alias and Seven New Titles

Michael Crichton, also a former best-selling thriller author will be hitting the bookshelves once more according to Publisher’s Weekly.  During his time at Harvard Medical School, the author of titles including State of Fear, Congo, and Jurassic Park wrote thrillers under the pseudonym ‘John Lange’.   Hard Case Crime will be publishing the eight discovered novels; they are opting to identify Crichton rather than Lange as their author. The books we’ll be released in sets of four on October 19th and November 19th.  Michael Crichton was not only a writer, but a producer, director, screenwriter and doctor. He died November 5th, 2008.

Franzen vs Twitter: The Battle Continues

Describing social media as a “coercive  development”, the award winning novelist Jonathan Franzen takes aim once more against Twitter.  His statement that seemingly intended to be in defence of writers being “coerced into constant self-promotion” has yielded a sharp and unappreciative response from fellow writers, active on twitter.  Previous feuds with the Twitterverse came as recently as September 13th, 2013, when Franzen published an article on The Guardian entitled: “Jonathan Franzen: what’s wrong with the modern world“.

Please leave any questions, comments or twitter feuds worth sharing in the comment section below, or tweet them to us @sumbolacosi.

Audience Development for Writers

Jane Friedman
image via janefriedman.com

Jane Friedman (@JaneFriedman) is web editor of the Virginia Quarterly Review, and the former publisher of Writer’s Digest. She has spoken on writing, publishing, and the future of media at more than 200 events since 2001, including South by Southwest, BookExpo America, and the Association of Writers and Writing Programs.

Jane spoke at the Midwest Writers Workshop this year, giving her story of audience development.  Her message is to help other bloggers and writer’s build their own audience development by sharing her own experiences and offering practical tips.

You can watch her video, Audience Development for Writers on youtube, or check it out on her blog to hear more about her personal journey with audience development and enjoy her use of memes and cat pictures.

Do you have your own tips or advice for audience development?  Leave us a comment below or tweet it to us @SumbolaCoSI!

Transmedia: Social Matter

Why Connect Social Matter to My Book?

Connecting your book to your social media content can serve several purposes: It can allow your readers to not only connect with your story, but with you as well. Sharing your social media accounts can help make you easily discoverable to a bigger audience. It can also be an opportunity to share content that gives readers a greater perspective on your written work.

Whether you add a Facebook, Pinterest, Google+ account, you name it: it’s a way of keeping your book alive with consistent, fresh information.

Interested? Great!  Below are some practical ways to add social matter to your story:

  • Invite readers to stay up-to-date on your current projects via Twitter
  • Connect your LinkedIn account to build a professional connection with your audience
  • Share images of your literary inspiration by linking your Pinterest account
  •  Create and link twitter accounts of your fictional characters (does your story include a sarcastic antagonist? Use a twitter account with his name to post what his thoughts would be on current events.)
  • List community groups that relate to your subject matter on Google+

Helpful Hints

Remember, this is supposed to make life easier for you.  It is perfectly fine if you don’t have an account for each and every social media outlet.  Instead of linking fifteen social media pages to your book that somewhat relate, but you ignore, add one or two sites that you’ve committed to, to best enhance your book.

Secondly, if you have connected your book to a social media site that you later deactivate, don’t forget to update your book on Sumbola to reflect that.